Last Updated: January 15, 2026
This Cookie Policy explains how English Bright Academy ("we," "our," or "us") uses cookies and similar tracking technologies on our website. By using our website, you consent to the use of cookies as described in this policy.
1. What Are Cookies?
Cookies are small text files that are placed on your computer, smartphone, or other device when you visit a website. They are widely used to make websites work more efficiently, provide a better user experience, and provide information to website owners.
Cookies typically contain:
- The name of the website that placed the cookie
- A unique identifier (a random string of numbers and letters)
- An expiration date (some cookies expire when you close your browser, others persist for longer)
- Information about your browsing activity and preferences
2. Types of Cookies We Use
We use different types of cookies for various purposes:
2.1 Strictly Necessary Cookies
These cookies are essential for our website to function properly. They enable basic functions like page navigation, access to secure areas, and form submissions. Without these cookies, certain services cannot be provided.
Examples:
- Session cookies that maintain your connection to the website
- Security cookies that authenticate users and prevent fraudulent use
- Load balancing cookies that distribute traffic across servers
Legal Basis: These cookies are necessary for the performance of our contract with you and to provide our services. You cannot refuse these cookies if you wish to use our website.
2.2 Functional Cookies
Functional cookies allow our website to remember choices you make (such as your preferred language or region) and provide enhanced, personalized features.
Examples:
- Cookies that remember your login information
- Cookies that store your course preferences
- Cookies that remember form field entries
- Cookies that adjust website layout based on your device
Legal Basis: We use these cookies based on your consent or our legitimate interest in providing you with an improved user experience.
2.3 Performance and Analytics Cookies
These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. This helps us improve how our website works.
Examples:
- Google Analytics cookies that track page views and visitor behavior
- Cookies that measure website loading speed
- Cookies that identify which pages are most and least popular
- Cookies that help us understand how users navigate through our site
Information Collected:
- Number of visitors to our website
- Pages visited and time spent on each page
- Traffic sources (where visitors came from)
- Browser type, device type, and operating system
- Approximate geographic location (country/city level)
Legal Basis: We use these cookies based on your consent.
2.4 Targeting and Advertising Cookies
These cookies are used to deliver advertisements that are relevant to you and your interests. They also help us measure the effectiveness of advertising campaigns.
Examples:
- Cookies from social media platforms (Facebook, Instagram, YouTube)
- Cookies that track which ads you've seen
- Cookies that limit how many times you see the same advertisement
- Retargeting cookies that show you ads for our courses on other websites
Legal Basis: We use these cookies based on your consent.
3. First-Party and Third-Party Cookies
3.1 First-Party Cookies
These are cookies set by English Bright Academy directly. We control these cookies and the data they collect.
3.2 Third-Party Cookies
These are cookies set by third-party services we use on our website. We don't have direct control over these cookies, but we carefully select reputable partners.
Third-party services we use:
- Google Analytics: For website traffic analysis and user behavior insights
- Facebook Pixel: For social media integration and targeted advertising
- YouTube: For embedded video content
- Payment Processors: For secure payment processing
Each third-party service has its own privacy policy governing how they use cookies and personal data. We recommend reviewing their policies:
- Google Privacy Policy: https://policies.google.com/privacy
- Facebook Data Policy: https://www.facebook.com/policy.php
- YouTube Privacy Policy: https://www.youtube.com/howyoutubeworks/user-settings/privacy/
4. Session Cookies vs. Persistent Cookies
4.1 Session Cookies
Session cookies are temporary and are deleted when you close your browser. They help our website remember your actions during a single browsing session, such as items in a shopping cart or form inputs.
4.2 Persistent Cookies
Persistent cookies remain on your device for a set period (ranging from days to years) or until you manually delete them. They remember your preferences across multiple visits, such as login information or language settings.
5. How We Use Cookies
We use cookies for the following specific purposes:
5.1 Essential Website Functionality
- Maintaining secure user sessions when you log into your student account
- Processing course bookings and payments
- Remembering items in your shopping cart
- Ensuring security and preventing fraud
5.2 Improving User Experience
- Remembering your language preference
- Storing your course search filters and preferences
- Automatically filling in form fields you've previously completed
- Adapting website layout for your device type
5.3 Website Performance and Analytics
- Understanding which pages are most popular
- Identifying technical issues or errors
- Measuring website loading speed and performance
- Analyzing user behavior to improve navigation and content
- Testing new features and improvements
5.4 Marketing and Advertising
- Showing you relevant course recommendations
- Delivering personalized advertisements on our website and other platforms
- Measuring the effectiveness of marketing campaigns
- Retargeting visitors who showed interest in specific courses
- Limiting how many times you see the same advertisement
6. Your Cookie Choices and Controls
You have several options for managing and controlling cookies:
6.1 Cookie Consent Banner
When you first visit our website, you'll see a cookie consent banner that allows you to:
- Accept all cookies
- Reject non-essential cookies
- Customize your cookie preferences by category
You can change your cookie preferences at any time by clicking the "Cookie Settings" link in our website footer.
6.2 Browser Settings
Most web browsers allow you to control cookies through their settings. You can typically:
- View and delete existing cookies
- Block all cookies
- Block third-party cookies only
- Set your browser to notify you when a website tries to set a cookie
- Delete cookies automatically when you close your browser
How to manage cookies in popular browsers:
- Google Chrome: Settings > Privacy and security > Cookies and other site data
- Mozilla Firefox: Settings > Privacy & Security > Cookies and Site Data
- Safari: Preferences > Privacy > Manage Website Data
- Microsoft Edge: Settings > Cookies and site permissions > Cookies and site data
Note: Blocking or deleting cookies may affect your ability to use certain features of our website. Some functions may not work properly, and you may need to re-enter information more frequently.
6.3 Opt-Out of Analytics
To opt out of Google Analytics tracking, you can install the Google Analytics Opt-out Browser Add-on: https://tools.google.com/dlpage/gaoptout
6.4 Opt-Out of Targeted Advertising
You can opt out of personalized advertising from many advertising networks:
- Your Online Choices (Europe): http://www.youronlinechoices.eu/
- Network Advertising Initiative (US): http://www.networkadvertising.org/choices/
- Digital Advertising Alliance (US): http://www.aboutads.info/choices/
7. Do Not Track Signals
Some browsers have a "Do Not Track" feature that signals websites that you don't want your online activities tracked. Our website does not currently respond to Do Not Track signals because there is no universally accepted standard for how to interpret them. However, you can use the cookie control options described above to manage tracking.
8. Cookies on Mobile Devices
If you access our website through a mobile device or tablet, cookies and similar technologies work in a similar way. You can manage cookie settings through your mobile browser settings, similar to desktop browsers.
Mobile apps (if we develop them in the future) may use similar tracking technologies such as SDKs (Software Development Kits) and device identifiers. If we release mobile apps, we'll provide separate information about how these technologies are used.
9. Updates to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in technology, legislation, our business practices, or for other operational, legal, or regulatory reasons.
When we make changes, we will:
- Update the "Last Updated" date at the top of this policy
- Notify you of significant changes through our cookie consent banner
- Post the updated policy on our website
We encourage you to review this Cookie Policy periodically to stay informed about how we use cookies.
10. Contact Us About Cookies
If you have questions or concerns about our use of cookies or this Cookie Policy, please contact us:
English Bright Academy
789 Hobbs corner
Lake Charlotte
SO5 7AN
United Kingdom
Phone: +44 7302 257754 or +44 7569 785604
11. Additional Resources
For more information about cookies and online privacy, you may find these resources helpful:
- All About Cookies: https://www.allaboutcookies.org/
- Information Commissioner's Office (ICO) - Cookies: https://ico.org.uk/for-the-public/online/cookies/
- Your Online Choices: http://www.youronlinechoices.eu/
This Cookie Policy should be read in conjunction with our Privacy Policy, which provides more information about how we collect, use, and protect your personal data.